Viewability

3 02, 2015

• 

Good News: Video Viewability Rates are Improving and Fraud Declining

23 01, 2015

• 

Fortnight in Review: Dailymotion go after Twitch, Shazam Valued at $1 Billion, AdSmart Rolled Out to VOD

14 01, 2015

• 

Parent Company of Specific Media, Vindico and MySpace Rebrands as ‘Viant’, Launches Ad Tech Stack

13 01, 2015

• 

Teads Raises £20 Million for Expansion into Russia, South Korea and Japan

9 01, 2015

• 

Week in Review: Talktalk Acquires blinkbox, Rumours of a Verizon Bid for AOL Abound, and Facebook Ups the Pressure on Youtube

26 11, 2014

• 

Digital Ad Fraud: is the Industry Stuck in a Never-ending Game of Whack-A-Mole?

19 11, 2014

• 

Video Poses Higher Brand Risks than Display, Says Integral Ad Science

5 11, 2014

• 

Sticky Finds that Just 16 Seconds of the Average 30 Second Pre-Roll is Actually Viewed

23 09, 2014

• 

The DSP and Trading Desk Pricing Model is Broken says AudienceScience’s Hochberg

22 09, 2014

• 

Vindico President Matt Timothy Explains Why His Company Chose to Make Viewability and Fraud Tech Free for Publishers

15 09, 2014

• 

Canal Plus Hoping a Viewability Standard will Help Video GRPs Match Offline GRPs #Video@Dmexco