Wieden and Kennedy, Portland, win Ad of the Week for the second week running with their latest work for Old Spice. ‘Believe in Your Smelf’ tells the story of a man who uses Old Spice self-help tapes to transform him into a champion. The ad also stars actress Heather Graham and a Delorean made of sand. As the YouTube’s video decription says, ‘When you smell like a champion, the only thing standing in the way of success is all of the other things it takes to be a champion besides smell.’
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About the Author: Vincent Flood
Vincent Flood is the Founder & Editor-in-Chief at VideoWeek.
