Ad Tech

29 01, 2018

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Merging Marketing and Utility can Make AR a Success for Brands says Oath’s RYOT Lab’s Zeda Stone

26 01, 2018

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The WIR: Google Releases Tools to Block Retargeting, CMA Blocks Fox/Sky Takeover, Snapchat Allows Sharing on Facebook and Twitter

4 03, 2014

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National Problems, International Solutions: How Local Business Challenges are Driving Data Innovation in Europe

23 01, 2018

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How the ‘Plumbing’ of Video Ad Tech Still Isn’t Fit for Purpose in 2018

25 01, 2021

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The WIR: Google Threatens to Pull Search in Australia, ProSieben Sees Advertising Rebound, and Omnicom Investors Call for Ad Spend Scrutiny

19 01, 2018

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The WIR: Wochit Finds Facebook Video Views Declining, YouTube Tightens Monetisation Rules, and the IPA Predicts 0.3 Percent Ad Spend Growth in 2018

18 01, 2018

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Three Great Reasons Why 2018 is the Year of Opportunity for Ad Tech

17 01, 2018

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Nielsen’s Digital Ad Ratings Brings GRPs to YouTube Mobile App Inventory

12 01, 2018

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The WIR: Publishers Concerned as Facebook Announces News Feed Changes, WPP Launches Kantar Consulting, and New Ad Tech Fund MathCapital Announced

18 01, 2021

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How the CTV Ad Server is Playing a Role in Subscription Revenue

10 01, 2018

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InMobi Acquires AerServ for $90 Million