Welcome to VAN. VAN hopes to be the go-to source for online advertising news and insights as the TV and video advertising industry undergoes a period of disruptive change. After several false starts, online video and TV really are now set to properly converge across a variety of devices and the next few years are going to be extremely exciting for everyone in the industry. VAN hopes to report on these changes, give voice to the companies making them, and facilitate them when possible.
Who is VAN for?
VAN will be relevant all sides of the video and internet TV advertising industry, including but not limited to those working in:
- agencies
- TV advertising
- ad tech
- video content
- media buying
- audience measurement and attribution
- social video and TV
What can VAN do for my company?
VAN will aim to provide you with the information you need to stay ahead as the industry evolves, providing an overview of the different sectors of video and internet TV advertising that are in the process of converging on one another.
We hope to bring the different strands together so people can identify where the emerging opportunities are and which companies they should be working with. Sponsorship and advertising opportunities are also available for companies wishing to position themselves as leaders in the space.
What can I do for VAN?
Give us your news and share your views. If you’re doing something interesting, please let us know.
