{"id":37843,"date":"2022-10-03T14:50:27","date_gmt":"2022-10-03T13:50:27","guid":{"rendered":"https:\/\/videoweek.com\/?p=37843"},"modified":"2022-10-03T14:50:27","modified_gmt":"2022-10-03T13:50:27","slug":"should-publishers-be-concerned-about-the-tcf-lawsuit","status":"publish","type":"post","link":"https:\/\/videoweek.com\/2022\/10\/03\/should-publishers-be-concerned-about-the-tcf-lawsuit\/","title":{"rendered":"Should Publishers be Concerned About the TCF Lawsuit?"},"content":{"rendered":"<p>Earlier this year Belgium&#8217;s data protection authority ruled that the Transparency and Consent Framework, a framework created by IAB Europe for passing consumer consent signals through ad tech chains, itself violates GDPR.<\/p>\n<p>IAB Europe disagreed, kicking off a lengthy legal debate over the role of IAB Europe and the technical mechanisms prescribed in the TCF.<\/p>\n<p>In this interview Townsend Feehan, CEO of IAB Europe, discussed the ins and outs of the debate around the TCF. Filmed at DMEXCO 2022 in Cologne.<\/p>\n<div class=\"video-shortcode\"><iframe title=\"Should Publishers be Concerned About the TCF Lawsuit?\" width=\"1240\" height=\"698\" src=\"https:\/\/www.youtube.com\/embed\/32Rzn0b60s4?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe><\/div>\n<p>&nbsp;<\/p>\n<p>Follow VideoWeek on <a style=\"color: color 4;\" href=\"https:\/\/twitter.com\/videoweek\">Twitter<\/a> and <a style=\"color: color 4;\" href=\"https:\/\/www.linkedin.com\/company\/videoweek\/\">LinkedIn<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Earlier this year Belgium&#8217;s data protection authority ruled that the [&hellip;]<\/p>\n","protected":false},"author":23,"featured_media":37844,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[17,7609,13,154],"tags":[2527],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Should Publishers be Concerned About the TCF Lawsuit? 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