Programmatic

5 12, 2024

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Google’s “Cookie Conundrum” Eroded Trust in Programmatic This Year

26 11, 2024

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Transparency Means “Many Things to Different People”

8 01, 2013

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How Samsung’s New Smart Hub Will Transform Connected TV Advertising

26 11, 2014

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Digital Ad Fraud: is the Industry Stuck in a Never-ending Game of Whack-A-Mole?

6 10, 2014

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AOL Study Busts Some Programmatic Myths: Creativity isn’t Dying and People are Far from Obsolete

17 09, 2014

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How Spanish Broadcasters are Working Together to Get Higher CPMs #Video@Dmexco

28 08, 2014

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German Sales House IP Deutschland Sees More Growth Potential than Risk Ahead

3 11, 2015

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A Look at Spotify’s Surprisingly Compelling First Party Data Offering

14 05, 2014

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ABC Goes Programmatic as First Partner for New FreeWheel Programmatic Offering

9 02, 2018

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The WIR: Trinity Mirror Buys Express and Star for £200m, Twitter Reports First Quarterly Profit, and IAB Sees Promise in Blockchain for Video Advertising

17 03, 2014

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The TV Trading Model Won’t Change Until There’s a Convincing Argument Alternatives Will Improve Yield