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Ad Tech

Ad Tech

Tim Cross 25 April, 2024

25 04, 2024

The Industry Reacts: Google Pushes Back its Cookie Deadline Once Again

24 04, 2024

Deutsche Telekom and Equativ Bring Addressable Ads to MagentaTV

22 04, 2024

How Utiq Hopes to Become “Fundamental to the Digital Advertising Ecosystem”

18 04, 2024

Impact Media Launches with Attention-Based Guarantee Model

15 04, 2024

Programmatic is No Longer on TV’s Periphery

15 04, 2024

Are Publishers and Buyers Ready for the Demise of Third-Party Cookies?

11 04, 2024

AI is Helping Advertising Businesses Impress VCs

8 04, 2024

It’s Time for Publishers and Advertisers to Get to Grips with Tech Lab’s New Video Ad Definitions

4 04, 2024

What Publishers Can Learn from Broadcasters When it Comes to Data Collaboration

18 03, 2024

RTL Deutschland and ProSiebenSat.1 Agree Addressable TV Deals with Philips and Vestel

7 03, 2024

How CTV Can Adopt Mobile-Style Performance Marketing

More from VideoWeek

The WIR: Warner Bros. Discovery Launches a Unified Data Offering, YouTube Q1 Ad Revenues Top $8 Billion, and Study Shows TV is Doing More with Less

The Industry Reacts: Google Pushes Back its Cookie Deadline Once Again

The Buy-Side View: Q&A with Havas’ Harry Packshaw

Deutsche Telekom and Equativ Bring Addressable Ads to MagentaTV

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