Programmatic

25 02, 2014

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Display Meets Video Meets Programmatic: Meet the Coull Vidlink

20 08, 2013

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IPG Form Consortium to Automate Buys Across TV, Radio, Outdoor, Display, Video and Mobile

30 03, 2020

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Why Balancing Video Ads with In-App Purchases is a Challenge for Games Producers

23 04, 2015

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Video’s Wild West is Getting Wilder: Most Video Advertising is Now Served in MPUs

13 10, 2021

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IAB Tech Lab Launches ‘id-sources.json’ Proposal for Post-Cookie World

28 06, 2019

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The WIR: Retailers’ YouTube Spending Falls Twenty Percent, Mediaocean and Operative Collaborate on TV Buying Automation, and European Pay TV Execs Aren’t Worried by OTT

27 03, 2020

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The WIR: W3C Lobbies for Delay to Google’s Cookie Deadline, Magna Forecasts a Steep Drop in Linear TV Ad Sales, and ProSiebenSat.1 CEO Conze Steps Down

26 03, 2020

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New Consumption Habits Will Drive Cross-Platform Video Strategies

15 05, 2020

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The WIR: Half of Large Multinationals Defer Ad Spend by Over Six Months, Facebook Adds New Targeting Tools to Watch, and Sky Joins NBCU’s One Platform

17 04, 2015

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Week in Review: Google Launches Programmatic for TV and Trueview, Apple TV Rumours, Traditional TV Sees Continued Decline

6 06, 2017

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Now’s Not the Time to Brush Ad Fraud Under the Carpet