News

31 01, 2023

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BARB Launches Viewing Data API, Suggests YouTube Measurement

30 01, 2023

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Dutch Regulator Blocks RTL Nederland/Talpa Merger

27 01, 2023

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The WIR: Salto Shuts Down, IAB Tech Lab Launches Decarbonisation Initiative, and Disney+ Reveals Targeting Plans

26 01, 2023

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High Inflation Means UK Faces Real Decreases in Ad Spend This Year

25 01, 2023

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SVOD Growth Driven by US Streamers as European PSBs Lose Ground

24 01, 2023

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Data Clean Room Costs Pose Barriers to Implementation in IAB Survey

20 01, 2023

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The WIR: Netflix’s Ad Strategy Begins Paying Off, Human Securities Uncovers a Massive Ad Fraud Operation, and Google and Magnite Announce Layoffs

19 01, 2023

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Video Drove Media Budgets’ Return to Growth in Q4

18 01, 2023

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Programmatic Advertising’s “Unknown Delta” Drops to Three Percent in Second ISBA/PwC Study

17 01, 2023

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Mediaset Italia Surpasses 7.5 Billion Online Views

13 01, 2023

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The WIR: Netflix Joins the Upfronts, The Trade Desk Launches a First-Party Data Hub, and Publishers Report Worries for 2023