Measurement

29 10, 2021

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The WIR: Bidders Line Up for Channel 4, Amazon’s Clean Room Goes Live, and Video Revenues Soar for UK Publishers

22 05, 2019

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Roku Targets Linear TV Ad Spend with New OTT Measurement Tools

14 03, 2019

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Traditional Advertisers Fear DTC Brands’ TV Tactics says Tatari’s Inghelbrecht

10 01, 2019

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Google to Roll Out Its Chrome ‘Bad Ads’ Blocker Worldwide

17 12, 2021

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The WIR: European Parliament Opts Against a Blanket Ban on Personalised Ads, France’s Competition Watchdog Takes Action Against M6, and ITV Reports 20 Percent Growth in Hub Users

21 05, 2019

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Evolving Ad Fraud Tactics will Drive Losses to $42 Billion This Year

28 05, 2021

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The WIR: Mediaset Launches Infinity Streaming Platform, Disney to Shutter Over 100 International Channels, and Google Outlines Plans for Post-Cookie Measurement

24 09, 2021

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The WIR: Viaplay to Launch in UK and Germany, DAZN Closes in on BT Sport, and Sky Plans to Release Smart TVs

25 06, 2021

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The WIR: Comcast Mulls Over Deals for ViacomCBS and Roku, Channel 4 Saw Digital Ad Revenues Rise During the Pandemic, and TikTok Launches Mini-Apps Tool

4 03, 2019

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Altice USA Launches New Addressable OTT Advertising Solution

30 07, 2021

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The WIR: Peacock Plans to Launch in Europe, Teads Postpones its IPO, and YouTube Ad Revenues Grow 84 Percent