Gaming

30 09, 2022

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The WIR: Magna Forecasts Strong Growth in CTV Revenues, Sky Launches a Plug-In Version of Sky Glass, and Agencies Report Drop in Programmatic In-Housing

12 09, 2022

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Gaming Companies Are Levelling Up Their Ad Offerings

9 09, 2022

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The WIR: Instagram Retreats from E-Commerce, IAB Europe GDPR Case Goes to EU Court of Justice, and New UK Culture Secretary Inherits Channel 4 Privatisation

2 09, 2022

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The WIR: Netflix Ad Prices Emerge, Nielsen Goes Private, and Samsung Doubles Down on FAST

16 08, 2022

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Omnicom Launches New Gaming Unit LevelUpOAC

30 06, 2022

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In-Play Advertising is Starting to Make Solid Progress on Measurement

31 05, 2022

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Publishers are Having a Hard Time Figuring Out Twitch

6 05, 2022

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The WIR: Vice Seeks a Buyer, TikTok Shares Ad Revenues with Creators, and Channel 4 Proposes Alternate Path to Privatisation

28 03, 2022

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How Will Ad Tech Adapt to the Metaverse?

9 02, 2022

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Gaming the System: What the Recent Acquisitions in Games Tells Us About the Space

4 02, 2022

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The WIR: BT Sport Agrees to Launch Joint Venture with Discovery, Zuckerberg Tells Meta Staff to Focus on Video, and SkyShowtime Gets Green Light from Regulators