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Analysis

Europe

Dan Meier 12 July, 2022

12 07, 2022

Putting the Biggest Advertising Market on the Path to Net Zero

8 07, 2022

The WIR: YouTube Shorts Gets 30 Billion Daily Views, HBO Max Halts European Originals, and Equativ Continues Push into CTV

7 07, 2022

Now They’ve Passed, How Will the DSA and DMA Change Advertising?

5 07, 2022

AVOD Services are Getting Serious about Originals

4 07, 2022

Would Higher Ad Loads Backfire for UK Broadcasters?

1 07, 2022

The WIR: Ofcom Considers Allowing Longer TV Ad Breaks, FCC Commissioner Calls for TikTok Ban, and Amazon Wins Champions League Rights

28 06, 2022

“Media and Tech are Two Sides of the Same Coin”

27 06, 2022

Traditional Broadcasters Must React to Tech Giants

27 06, 2022

Pinterest Doesn’t Want its Users to Spend Hours Scrolling Online

27 06, 2022

Education and Measurement are Key for Growing Reddit’s Ad Business

24 06, 2022

The WIR: Google and NBCU Compete to Build Netflix Ads, Magnite Partners with LG for ACR Data, and Paramount+ Launches in the UK

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