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Analysis

Connected TV

Dan Meier 25 April, 2024

25 04, 2024

The Buy-Side View: Q&A with Havas’ Harry Packshaw

23 04, 2024

Viaplay Continues Recovery with Renewed Focus on Core Markets and Distribution Partnerships

22 04, 2024

What Do Buyers Want from Total Video?

19 04, 2024

The WIR: Netflix Reports on Ad Growth, Sony Lines Up Paramount Bid, and Axel Springer CEO says “Don’t Fear Google, it’s Already Won”

18 04, 2024

Live Rights Are the Goal for FC Barçelona’s New Streaming Service

17 04, 2024

Samsung Creates European Services Division Under Newly Promoted SVP Alex Hole

16 04, 2024

Video Made Up Nearly a Quarter of US Digital Ad Spend Last Year

16 04, 2024

Cookie Deprecation Could Have Implications for CTV Measurement

15 04, 2024

Programmatic is No Longer on TV’s Periphery

12 04, 2024

The WIR: Amazon Touts 200 Million Ad Reach on Prime, BuzzFeed Has High AI Ambitions, and ProSieben Begins Selling Off Non-TV Assets

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