Brands

21 10, 2024

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Why Semantics Are Key in Brand Safety

17 10, 2024

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Video Investment Grows as UK Marketing Budgets Are “Put on Ice”

4 10, 2024

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The WIR: Meta Ordered to Cut Down on Data Use in Advertising, TF1+ Unveils Full-Funnel Ad Tools, and Immediate Revamps First-Party Data Offering

27 09, 2024

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The WIR: Amazon Launches Gen AI Video Tools, French Broadcasters Embrace Retail Data, and Hearst UK Reports Improved Ad Market in 2024

27 09, 2024

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European Video Awards 2024: The Winners

17 09, 2024

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Eighty Percent of Brands are Worried About Agency Generative AI Use

16 08, 2024

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The WIR: Dentsu says Simplification is Delivering Client Wins, Joyn Drives Growth for ProSieben, and iSpot Gets Backing from US JIC

9 08, 2024

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The WiR: X Brings Down Advertiser Initiative for Online Safety, Google and Meta Collude to Target Teens, Disney Commits $5 Billion to European Content

2 08, 2024

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The WIR: Snap Shares Takes a Dive, John Lewis Builds Retail Media Platform, and WBD Negotiates Max UK Launch

26 07, 2024

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The WIR: ITV Reports Ad Market Rebound, IPG Leans into Principal Media, and NBA Turns its Back on Warner Bros. Discovery

23 07, 2024

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Will Google’s Cookie U-Turn Reshape Marketers’ Strategies?