Ad of the Week

14 07, 2023

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The WIR: Disney Mulls Offloading Linear Channels, Digital Ads Contribute A Fifth of Channel 4 Revenues, and US and EU Agree Key Data Sharing Deal

7 07, 2023

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The WIR: Netflix Expands its Ad Offering, YouTube Takes On Ad Blockers, and Amazon Scrutinises its Content Spending

30 06, 2023

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The WIR: YouTube Tests Gaming, Brands Ask TikTok Creators to Make Video Ads, and Analysts Forecast Addressable TV Market to Reach $87 Billion by 2027

23 06, 2023

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The WIR: Criteo Slapped with €40 Million GDPR Fine, Omnicom Goes on an AI Offensive, and RTL Pushes into Programmatic for Addressable Inventory

16 06, 2023

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The WIR: Publicis and Carrefour Launch a Retail Media JV, AVOD Companies Form a Streaming Alliance, and Uber Runs Video Ads

2 06, 2023

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The WIR: UK SVOD Subs Fall, Twitter’s Content Moderation Chief Resigns, and IPG Turns to Quantum Computing for Optimisation

26 05, 2023

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The WIR: Enders Predicts Big Slide in UK Broadcaster Viewing, ITV Offers Free Outcome Measurement, and ProSieben Reignites Interest in Sky Deutschland

19 05, 2023

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The WIR: Montana Bans TikTok, Google Sets Dates for Cookie Testing, and Ad Woes Hit Future Revenues

12 05, 2023

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The WIR: NBCU’s Linda Yaccarino in Talks to Become Twitter CEO, Meta Launches an AI Sandbox for Advertisers, and Jeff Green Compares SPO Drama to Reality TV

5 05, 2023

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The WIR: RTL sees Streaming Growth Alongside Ad Declines, Twitter’s Periscope Resurfaces, and IAB Charts Strong Growth for Digital Video Advertising

28 04, 2023

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The WIR: BBC Chairman Steps Down, AI Delivers Results for WPP, and TF1 Reports a Drop in Ad Sales