Ad Exchanges

5 03, 2021

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The WIR: Roku Acquires Nielsen’s Addressable Advertising Business, DoubleVerify Uncovers ‘SneakyTerra’ CTV Fraud Scheme, And ViacomCBS Launches Paramount+

26 02, 2021

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The WIR: Digital Turbine Buys AdColony for $400 Million, SevenOne Media Adopts NBCU’s CFlight Measurement Standard, and AT&T Offloads DirecTV

19 02, 2021

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The WIR: Roku Commissions Original Content, Facebook’s Australian News Blackout Sparks Backlash, and EU and UK Near Data Adequacy Deal

12 02, 2021

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The WIR: TikTok’s Sale to Oracle and Walmart Shelved, IPG Predicts a Return to Growth, and Viant Stock Rockets After IPO

5 02, 2021

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The WIR: RTL Considers Selling M6, Most Businesses Aren’t Ready for Post-Cookie Era, and DoubleVerify Uncovers a Massive New CTV Fraud Scheme

4 09, 2020

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The WIR: DOJ Prepares Antitrust Charges Against Google, AT&T Considers Selling Xandr, and BBC’s New Boss Warns Channels May be Axed

28 08, 2020

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The WIR: The TikTok Roller Coaster Continues, Pact Warns SVODs are Starving Broadcasters of Content, and WPP’s Read Says the Worst of the Pandemic has Passed

21 08, 2020

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The WIR: DAZN Seeks $1 Billion in Funding, OMG Holds Social Giants to Account, and Programmatic Trading Continues to Soar

14 08, 2020

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The WIR: RTL Sees TV Ad Recovery, Magnite’s CTV Revenues Accelerate, and Google Signs Up to TCF 2.0

31 07, 2020

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The WIR: AA/WARC Improves its Forecast for UK TV, The Trade Desk Rebuilds its Unified ID, and Australia Plans to Force Google and Facebook to Pay Publishers

17 07, 2020

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The WIR: Comcast’s Peacock Goes Live, EU Strikes Down the US Privacy Shield, and Amazon Releases New Live Streaming Product for Publishers