In this episode of the VideoWeek podcast, Vincent Flood, Editor-in-Chief at VideoWeek, is joined by Mike Shaw, Director, EMEA Ad Sales at Roku.
They discuss the Roku business and the role of the TV operating system (OS), alongside a range of topics including:
– Drivers of consolidation within the TV OS market
– The rise of TV commerce
– Roku’s partnerships, including its relationship with Amazon
– The SME opportunity in CTV
– Roku’s FAST offering in the UK
– The scope for creator content on TV
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