CTV Sellers Must Finds Ways to Differentiate

Tim Cross-Kovoor 30 October, 2024 

There are many players in the CTV market now which have fairly similar offerings says Nathanial Carleton, Manager, Demand Sales at AudienceXpress. So it’s key that sellers find a way to differentiate and stand out.

In this interview, Carleton discusses AudienceXpress’s approach, and how its ‘glocal’ approach separates it from competitors. Filmed at TV Rise 2024 in San Sebastian.

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2024-10-30T19:07:05+01:00

About the Author:

Tim Cross is Assistant Editor at VideoWeek.
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