Planet V Has Been Revelatory for ITV

Niamh Carroll 02 December, 2021 

ITV’s director of advanced advertising, Rhys McLachlan discusses the leaps and bounds that the broadcaster has made in terms of programmatic advertising in the last year. He also talks about how ITV’s AdLabs aims to bring together innovation at the broadcaster.

Interview filmed at VideoWeek Roadmap 2021 in London

2022-08-25T17:34:52+01:00

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